NICKELLE WEEKES

I'm an Idaho native, marketing leader, wife, mom, and lifelong problem solver.

Growing up as the third of four siblings ​surrounded by people who weren't afraid to work hard, think creatively, and serv​ing others​ weren't just values​ - they were everyday life. My parents taught us early that when you don't know how to do something, you don't quit. You read, research, ask questions, test ideas, and figure it out.

Th​ose lessons and that mindset follow me into everything I've done​ and do.  As a teenager, I spent my summers mowing lawns with a push mower because it checked all the boxes: exercise, sunshine, a tan, and getting paid. Years later, that same drive led me to launch an online women's clothing boutique from my home in 2010. What started as a way to create additional income for my family grew into a successful seven-figure business that provided a full-time income for our family of six and provided employment opportunities for others​. Read more about "My story"

After selling the business in 2016,​ I transitioned my entrepreneurial experience into marketing leadership roles where I help organizations create sustainable growth, connect with customers, and build brands people genuinely trust.

I love solving problems, ​challenging myself to learn new things,​ helping businesses grow, and empowering people to reach goals they once thought were out of reach. When I'm not working, you'll usually find me reading, tackling a word search, playing cards or board games, caring for my animals. 

Most of all, I value time spent making memories with the people I love.

I believe success isn't just about what you build​ - it's about the lives you impact along the way.